Baystreet Staff -

SeeThruEquity Issues Update on Marley Coffee Highlighting Preliminary Financial Results for FYE 2015

[ACCESSWIRE]

NEW YORK, NY / ACCESSWIRE / March 4, 2015 / SeeThruEquity, a leading New York City- based independent equity research and corporate access firm focused on smallcap and microcap public companies, today announced that it has issued an update on Marley Coffee (OTCQB: JAMN) highlighting fiscal 2015 preliminary results that were recently announced by the company.

The report is available here: JAMN FYE 2015 Update. SeeThruEquity is an approved equity research contributor on Thomson First Call, Capital IQ, FactSet, and Zack's. The report will also be available on these platforms. We also contribute our estimates to Thomson Estimates, the leading estimates platform on Wall Street.

"JAMN's management has correctly forecasted its revenues for the last few quarters. Based on management's track record and the company's narrowing losses, we are confident the company has the ability to achieve management guidance of $17-20 million in revenue and positive EBITDA. Given multiples applied to beverage brands in recent exits, a 4-6x multiple on revenues is a reasonable assumption. Currently, JAMN trades at approximately 1x Price to Revenue on the midpoint of its guidance for FY2016," stated Ajay Tandon, CEO of SeeThruEquity. "We are reaffirming our price target of $0.64 per share."

Other highlights of the update note include the following:

Domestic growth strategy

In FY2016, JAMN plans to spend resources on trade spending and consumer outreach programs, as well as the continued expansion into key accounts. JAMN plans to launch its EcoCups™ in calendar 2Q15, which it believes will boost its on-shelf turn rate and bring in new consumers who are concerned with sustainability issues associated with single serve coffee products. JAMN is currently on approximately 7,150 shelves with an average of 5.2 distinct products per store. The company is authorized to be in another 10,000 stores in the US. Through its partnership with Mother Parkers, JAMN expects to be in over 2,000 stores by the end of the year in Canada.

International distribution

In FY2016, JAMN plans to focus on international expansion in four key markets: Canada, the United Kingdom, Chile and South Korea. JAMN believes that the UK has the potential to follow the same growth trajectory as its US sales, and its UK group recently won the contract to provide a Marley Coffee concession inside Facebook's London headquarters. This is the largest Marley Coffee concession in the UK. JAMN expects the Chile division to be around $1 million in gross revenues in FY2016. JAMN is also commencing market testing in Australia and South Africa. 

Online coffee subscription

JAMN is also building out an eCommerce platform, and plans to launch a coffee of the month program at www.MarleyCoffee.com. The company hopes to capitalize on the exclusive Marley brand to merchandise its award-winning coffees. JAMN reports that it has been pushing approximately 20,000 unique hits per month to partner sites, but the company has decided that the time is right to build an infrastructure to specifically handle its own eCommerce.

The report is available at: Marley Coffee Update. SeeThruEquity is an approved equity research contributor on Thomson First Call, CapitalIQ, FactSet, and Zack's.

Please review important disclosures on our website at www.seethruequity.com

About Jammin Java Corp., d/b/a Marley Coffee

Marley Coffee (corporate name Jammin Java Corp.) is a US-based company that provides premium, artisan roasted coffee to the grocery, retail, online, service, hospitality, office coffee service and big box store industry. Under its exclusive licensing agreement with 56 Hope Road, the company continues to develop its coffee lines under the Marley Coffee brand. The company is a fully reporting company quoted on the OTCQB under the symbol "JAMN". Learn more at www.MarleyCoffee.com or visit the Investor Relations section at Investor.MarleyCoffee.com.

Join us on Facebook at www.facebook.com/MarleyCoffee, or follow us on Twitter at twitter.com/marleycoffee, where we post information that's material and non-material about the company.

About SeeThruEquity

SeeThruEquity is an equity research and corporate access firm focused on companies with less than $1 billion in market capitalization. The research is not paid for and unbiased. We do not conduct any investment banking or commission based business. We are approved to contribute our research to Thomson Reuters One (First Call), CapitalIQ, FactSet, Zacks and distribute our research to our database of opt-in investors. We also contribute our estimates to Thomson Estimates, the leading estimates platform on Wall Street.

For more information visit www.seethruequity.com.

Contact:

Ajay Tandon
SeeThruEquity
[email protected]

SOURCE: SeeThruEquity