Six Flags Entertainment Corporation (NYSE: FUN) shares sprang Friday. Six Flags, the largest regional amusement park operator in North America, provided an update on attendance trends for the summer season, highlighting strong positive momentum since the end of the second quarter.
Following weather-related challenges in the second quarter, the Company has seen demand accelerate across its portfolio of parks, with preliminary results reflecting sustained strength through the Labor Day weekend.
Over the nine-week period ended Aug. 31, 2025, the Company entertained 17.8 million guests, representing a 2% increase in attendance compared to the same nine-week period in 2024.
The stronger second-half demand trends were supported by a 3%, or 172,000 visit, increase in attendance during the four weeks ended Aug. 31, 2025, compared to the same four-week period in 2024.
“We are very encouraged by the strong rebound in attendance and heightened demand for our parks as the summer progressed,” said CEO Richard A. Zimmerman.
“This improving demand is more consistent with our expectations entering 2025, underscoring the strength of our portfolio and significant benefits of our strategic priorities – including targeted investments in thrilling new rides and attractions, upgrades to food and beverage offerings, and sharpened execution around the guest experience. It’s clear that our strategy is resonating with consumers and is driving renewed, positive momentum as we enter the important fall season headlined by our highly popular Halloween-themed events.”
FUN shares began Friday up $1.25, or 5.7%, to $23.00.
Related Stories
