Walt Disney (NYSE:DIS) is offering a month of its Disney+ streaming service for $1.99 U.S. for a limited period, as the entertainment giant seeks to stem a slowdown in paid user growth at its streaming service.
The promotion begins today (November 8) and will be valid for one week through November 14 for new and eligible returning subscribers in the U.S. and select other countries, Disney said in a written statement.
Disney, which normally charges $7.99 U.S. per month for its streaming service in the United States, recently hinted at a slowdown in subscriber growth in Disney+, leading to a rare Wall Street downgrade.
Disney+, which has "Star Wars" and "Avengers" franchises in its portfolio, picked up more new subscribers during the COVID-19 pandemic as theatre closures prompted more people to turn to digital streaming.
As part of the promotions marking the launch of Disney+ two years ago, the company said it would provide other offers including an early entry into its theme parks for eligible subscribers.
Disney report its fiscal fourth-quarter results this Wednesday (November 10).
Tech Insider
