09:44 AM EST - ELSE Nutrition Holdings Inc. : Provided an update on upcoming availability of the Company's products in U.S. retail stores. The Company expects to begin its initial store distribution via KeHE Distributors in western and southern regions of the United States as early as late November 2020 , and is to include up four regional accounts and one national key account, totaling 380 stores in advance of the Christmas season. "We are very encouraged with the aggressive interest we have received for our product. Parents and families have waited a long time for a plant-based alternative to dairy-based baby nutrition. Soon parents across the United States will be able to find our product at stores near them in addition to being able to order online," said Mrs. Hamutal Yitzhak , CEO and Co-Founder of Else. ELSE Nutrition Holdings Inc.
shares V.BABY are trading up 5.48 percent at $2.31.
