U.S. President Donald Trump has announced an additional 10% tariff on Canada after the Ontario government didn’t immediately takedown an anti-tariff advertisement running in America.
“Because of their serious misrepresentation of the facts, and hostile act, I am increasing the Tariff on Canada by 10 per cent over and above what they are paying now,” Trump said in a social media post.
“Their Advertisement was to be taken down, IMMEDIATELY, but they let it run last night during the World Series, knowing that it was a FRAUD,” Trump added.
The Ontario government launched a $75-million anti-tariff advertising campaign featuring former U.S. President Ronald Reagan criticizing import duties.
While the ad campaign was supposed to run until January 2026, the Ontario government agreed to stop it today (Nov. 27). But that wasn’t soon enough for Trump.
Trump initially announced he was ending all trade talks with Canada over the ad campaign. After the ads continued to run over the weekend, Trump added the 10% tariff increase.
Ontario Premier Doug Ford said he would cancel the ad campaign after speaking with Canadian Prime Minister Mark Carney.
However, Ford said he’d only stop running the ads after the weekend so that they could play throughout the first two World Series games in front of a large U.S. audience.
The controversial ad features former U.S. President Ronald Reagan warning about the damaging effects of tariffs, excerpting a speech he gave in 1987.
For his part, Prime Minister Carney has said that Canada can’t control a U.S. trade policy that has “fundamentally changed.”
Trade talks between Canada and the U.S. have been off and on for nearly a year. It’s not immediately clear what the new 10% tariff would be applied to, or when it will take effect.