09:52 AM EST - Hapbee Technologies, Inc. : Announced it has signed a twelve-month marketing services agreement with BMD Publishing LLC for the production and marketing of corporate podcasts and related materials. As part of its D2C e-commerce strategy, which is expected to ramp up in Q2 2021, Hapbee has put an emphasis on educating potential customers and fostering community engagement. The Company believes podcasts are an effective way to market its wearable product and corporate mission as they provide a favourable environment for long-form dialogue. "This is a very important year for Hapbee – particularly from a marketing and brand awareness standpoint," said Scott Donnell , CEO of Hapbee. "To expand our user-base, we need to educate our target market on our product. I believe that a winning marketing strategy will utilize podcasts as they continue to grow in popularity. BMD are experts within the world of podcast marketing, and we aim to leverage their expertise during our D2C e-commerce rollout." Hapbee Technologies, Inc.
shares V.HAPB are trading unchanged at $0.65.
