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Facebook Confirms Its Working On ‘Facial Recognition’ Technology

Social media giant Facebook (NASDAQ:FB) has confirmed media reports that the company is planning to incorporate facial recognition technology into its upcoming smart glasses device.

Facebook’s head of hardware, Andrew Bosworth, confirmed the facial recognition technology, saying "We’re looking at it.

"It’s really a debate we need to have with the public," Bosworth added. "If people don’t want this technology, we don’t have to supply it. The product is going to be fine either way. There are some nice use cases out there, if it’s something people are comfortable with."

Facebook has been apparently debating the legal implications of facial recognition technology internally for some time now. The company has said it is on track to release its smart glasses product in partnership with Luxottica, the maker of Ray-Ban sunglasses, later this year.

Civil liberties advocates have cautioned against using facial recognition technology, warning that it could further erode people’s personal privacy and lead to the profiling of citizens.