Amerant Bank, (NASDAQ:AMTB) the largest community bank headquartered in Florida, today announced an expansive strategic partnership with the Miami HEAT, naming Amerant the “Official Bank of the Miami HEAT.” This marks Amerant’s third sponsorship deal in the last year with a major sports brand in South Florida, furthering its commitment to its hometown.
The Miami HEAT partnership, effective immediately, is a multi-year term. Benefits of the partnership support major drivers for growth including, among other benefits, marketing and business development opportunities. Some examples include the renaming of the premium North Lounge as the “Amerant Lounge”, prominent courtside signage, VIP client events, and access to appearances by HEAT players.
According to CEO Jerry Plush, “Through this strategic partnership with the Miami HEAT, a well-known and widely respected organization in our community, we are redefining the meaning of our bank being an integral part of the community– one that supports and aligns with those businesses and organizations truly rooted in South Florida,”
Amerant’s sponsorship of the Miami HEAT also includes participation in community activities that align with the bank’s newly implemented ESG strategy, such as the HEAT Beach Sweep, an event focused on the HEAT commitment to generating awareness for the protection and sustainability of the environment.
Meanwhile, the bank is prepping investors for its second-quarter earnings release, due Wednesday of next week.
AMTB shares gained 25 cents to $28.38.
