DoorDash (NYSE: DASH) noted share prices ditched to start the week. In continuation of this mission, the local fulfillment platform today announced Merchant Benefits, an industry-first program designed to give merchants access to discounted products and services based on evolving needs within the industry, in addition to a new research report about "The Impact of Benefits on Recruitment and Retention in the Restaurant Industry."
The National Restaurant Association's "State of the Industry Report" indicates that recruitment and retention is the top challenge for 50% of restaurateurs this year, signaling staffing is a primary focus to improve business growth. To support merchants in overcoming attracting, retaining, and developing employees, the first cohort of businesses within Merchant Benefits focuses squarely on these issues.
The company said Plans beginning at $5 per month with Sesame, one of the largest cash-pay health care marketplaces in the United States, which connects employees directly to high quality physicians at affordable prices without the headache of dealing with insurance. Offerings include in-person and virtual primary care, mental health services, and specialty care.
Discounted subscriptions to Breathwrk, a personal health app, which provides breathing exercises designed to reduce stress and improve focus for employees inside and out of the workplace.
DoorDash will not administer the benefits, rather working with reputable partners who will administer the benefits directly to interested merchant partners. As the needs of businesses evolve, DoorDash will continue to partner with additional companies as part of Merchant Benefits.
DASH shares dipped 11 cents to $51.46.
