Aramark Sports + Entertainment (NYSE: ARMK) began Tuesday lower on the markets, as the company and the iconic Indianapolis Motor Speedway (IMS) are rolling out an expanded lineup of new food, beverage, and premium hospitality offerings for the 2026 Indianapolis 500.
Leading this year’s new offerings is the debut of the collectible Souvenir Oil Can Cup, expected to become one of race week’s signature fan keepsakes. Inspired by the Speedway’s racing heritage and designed exclusively for the Indianapolis 500 experience, the limited-edition 19-ounce collectible cup will be available throughout race weekend and will feature several signature beverages. Fans can purchase the Souvenir Oil Can Cup at Tower Terrace Bars, Pagoda Plaza Bar, Turn One Plaza Bar, and Bar Barn locations at Turns 1 and 2.
Fans 21+ with valid government-issued ID can choose from a menu of specialty alcoholic beverages to be served in the Souvenir Oil Can Cup including:
• Vodka Cucumber Coolant Mule: Big Machine Vodka mule with cucumber
• Boosted Blueberry Lemonade: Big Machine Vodka lemonade with blueberry
• Signature Margarita: Desnuda Tequila, triple sec, lime juice
• Paloma: Desnuda Tequila, grapefruit soda, lime juice.
• “As we continue our partnership with Indianapolis Motor Speedway, Aramark Sports + Entertainment is proud to continue evolving the fan experience through elevated hospitality, innovative culinary offerings and immersive race-day traditions that celebrate the spirit of the Indianapolis 500,” said Aramark CEO Alison Birdwell.
ARMK shares faded 52 cents, or 1%, to $52.42.
