Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB) just gave the viral dirty soda trend a spirited upgrade by adding Spiked Dirty Sodas* to its menu, giving guests a boozy combination to enjoy year-round. The beverage innovation doesn't stop there; guests can also sip on some holiday cheer with a lineup of limited-time seasonal drinks this holiday season.
As one of the first national restaurant chains to offer dirty sodas in an adult-friendly format, according to this morning’s news release, Red Robin is bringing more ways for guests to customize their beverage experience with seven flavorful options, including:
Coconut Cola: Coca-Cola®, Malibu® Rum and coconut, topped with cold foam and a lime wedge.
Vanilla Dr Pepper: Dr Pepper®, Jack Daniel's® Whiskey and vanilla, topped with cold foam and a cherry.
Fruity Fizz: Sprite®, Tito's® Handmade Vodka with your choice of candied orange, wild raspberry, desert pear or dragon fruit topped with cold foam and a cherry.
Island Breeze: Sprite®, Malibu® Rum, pineapple and coconut, topped with cold foam and a cherry.
“For guests who prefer to skip the spirits,” the release goes on, “Red Robin offers a variety of bottomless dirty sodas, bringing fun for the whole family. Yes, they are bottomless. It's kind of Red Robin's thing.”
RRGB shares began Tuesday down six cents to $9.08.
