The recession has held world economies in its brutal grasp for about a year and a half now, and it is a grip that is loosening only gradually. Much of North America is still feeling its effects. But, if there is an upside to the economic slowdown -- harmful as its results have been -- there is more of an insistence on efficiency and value in all endeavors. If those endeavors come up with products that also help maintain the ecological balance, well, so much the better.
So, it was noteworthy that California-based Power-Save Energy Company (OTCBB:PWSV) announced that its Green Billboard Design won approval from the U.S. Patent and Trademark Office on March 30th. The company, based out of San Luis Obispo, had the previous day filed an application entitled "Solar Powered Illumination Apparatus", giving PWSV the right (the power, if you will) to market the Green Billboard package.
PWSV recently announced a contract to supply a complete photovoltaic solar system for installation on a lighted Billboard in Sonoma County California. On the back of this contract, the company submitted its unique design for Patent status.
The company, which prides itself on being the premier retailer of renewable energy and energy savings products, claims to provide quality tested and certified products direct to the consumer, at a price affordable to everyone.
Its marketing program is simple; putting out the word about its products via targeted direct response television commercial (DRTV) to homeowners. PWSV hopes to finance continued growth both internally and externally and to develop and acquire new and additional products, once that marketing platform is established.
Another means of marketing involves links to government incentives to reduce customer costs, for which, in most states, the Power-Save Solar System is eligible, thus blotting out cash outlay in some cases to zero.
PWSV’s Solar Systems enable customers to reduce their heating costs while contributing to the cleanliness of the environment. Its highest-quality inverter is made by PV Powered, and backed by an industry-leading 10-year nationwide warranty.
Other innovative products include the company’s Power-Save Energy Saving Kit (a small grey box placed next to home breaker panels), which significantly reduces electric bills by eliminating wasted electrical consumption and increasing the overall efficiency of the home. In the event consumers decide to "go solar" down the road, the Power-Save Energy Saver Kit would allow them to install a much smaller and less expensive solar system.
The company’s stock price is in the middle of a 52-week range whose peak dates back to mid-April 2009, at 75 cents, reaching its trough around 17 cents in mid-November. The day of the patent announcement, PWSV stock closed at 40 cents. Judging by the readiness with which the government is accepting these innovative products, it appears this is a company "in the green."
