Rogers Communications Inc. (.T.RCI.B) is expanding a program it already offers in Toronto to tenants in non-profit housing developments across the country to give them basic internet access in their home for $9.99 a month.
The telecommunications conglomerate made the announcement at an event in Ottawa on Thursday. In 2013, Rogers launched a program called Connected for Success that brought high-speed internet service to residents in Toronto Community Housing developments.
Those developments subsidize low-income individuals and families for their rent and other basic living costs. Qualified applicants would receive up to 10 megabits per second download speeds, and up to one megabit per second for uploads. The service is capped at 30 gigabytes of data per month.
More than 10,000 people have signed up for the program.
Thursday's announcement expands the program to other areas where Rogers offers home internet services by including 533 non-profit housing agencies in Ontario, New Brunswick and Newfoundland and Labrador.
Rogers closed trading Thursday at $49.99, or 22 cents from Wednesday's close, within a 52-week trading range from $40.72 to $54.56.
