Stock market volatility has sent investors on a dizzying spin  of late, caused in large part by concerns over the current global trade  environment. However, if there's any silver lining on the horizon, it's that  the quiet technological revolution taking over the logistics industry could  counteract the potential effects of rising tariffs on the global economy. This  change is being led by solutions providers such as Descartes Systems (TSX:DSG) (NASDAQ:DSGX), Drone Delivery Canada Corp. (TSXV:FLT)  (OTC:TAKOF), USA Truck, Inc. (NASDAQ:USAK), Marten Transport Ltd. (NASDAQ:MRTN) and LiteLink Technologies (CSE:LLT),  all of whom sit on the leading edge of innovative supply chain offerings.
New logistics technologies are widely expected to increase  global trade and prop up global economies, since up to one-fifth of logistics  expenses are tied up in the cost of processing paperwork, according to the World Economic Forum. One  astonishing assertion is that eliminating all this administrative paperwork  could actually do more to boost trade than doing away with tariffs altogether.  Yet this is precisely what the next generation of the logistics industry  promises to do—that is, cut supply chain and administrative costs, quickly  identify bottlenecks, automate deliveries and increase end-to-end transparency  through a combination of distributed ledger technology, automation and  crucially, artificial intelligence.
One promising player that could break through the clutter is LiteLink Technologies (CSE:LLT) with their 1Shift platform. Powered by  artificial intelligence and distributed ledger technologies, the 1Shift  platform allows for real-time end-to-end transparency and tracking throughout  the entire supply chain. Platforms like 1Shift propose to reduce inefficiencies  and costs by 30%, ultimately digitizing a paper-reliant industry in a way that  primes players for exponential growth. 
On-demand trucking is the future
Take the trucking industry, for instance, which stands out as  a prime candidate for digital disruption. Currently, North America's supply  chain is complex with a highly fragmented trucking industry. Over 517,000  trucking companies operate in North America, and up to 40% of trucks sit idle  at any given time. And of all the miles driven by U.S. truckers, 5-25% are with  empty vehicles. Even when trucks do have cargo they are underutilized 36% of  the time, all of which translates to high levels of unused cargo capacity.  Meanwhile, bills of lading tend to be handled manually, resulting in routine  mistakes, delays and slow processing times, as well as higher costs. Rising  costs such as gas and fuel, parcel, air freight and storage, and road and rail  transportation are now having a profound impact on mid-market shippers.
That's why a number of tech startups in the logistics industry  are now aiming to trim these inefficiencies by fashioning themselves as the  "Uber of Trucking", in a bid to serve as a universal dispatcher for all trucks,  which would enable companies to move their cargo from Point A to Point B in the  fastest and most cost-efficient method possible. Their offerings have  invariably attracted scores of investors. This year, Convoy, an on-demand  trucking app, raised $185-million in a funding round,  while freight-matching startup Cargomatic Inc. raised $35-million. 
LiteLink Technologies' (CSE:LLT) 1Shift platform, which  recently raised $14.9-million CAD in a non-brokered private placement, has  emerged as one of the only supply chain platforms currently with the capacity  to digitally connect all stakeholders in real-time while relying heavily on AI  to grease the wheels. Truckers quickly find new loads (jobs) within this  marketplace, reducing downtime and the potential for empty vehicles. There's  evidence that such an approach is starting to gain traction, with 1Shift  recently attracting Inline Nurseries (2010) Inc. as its first pilot program  trial customer in the lead-up to a full commercial launch in March 2019.
Addressing the needs of each stakeholder
One key advantage of AI-powered platforms such as LiteLink Technologies' (CSE:LLT) 1Shift platform is their  capacity to effectively digitize supply chain systems so that the resulting  data can be used to drive cost efficiencies and faster delivery times. With the  data points it captures, the artificial intelligence engine can optimize loads,  authenticate documents and offer real-time information to ensure that the most  efficient routes are chosen. Truckers can then follow these optimized routes  and travel information to speed up delivery and avoid fines and disputes that  have become a recurring issue in the industry. 1Shift also combats trucker  attrition and builds loyalty through an incentive program that rewards truckers  for service quality, timeliness and activity on the platform.
The benefits of these shared platforms extend far beyond  truckers as it aims to create digital trust and predictive management between  all stakeholders, including shippers, carriers and brokers while preserving  decades-long business relationships. For shippers and receivers, 1Shift  eliminates the need for them to source the drivers themselves, making the  movement of freight as easy as pushing a button. Through intuitive GPS  integration, their freight is digitized and tracked on the platform so they can  follow its progress through real-time data from shipments and transactions,  reducing paperwork, human error and the potential for disputes. This can also  allow smaller enterprises to scale their distribution networks much faster,  lowering the barriers that had previously restricted supply chains to one  region of the industry.
Third-party logistics providers (3PL) benefit from a  marketplace that shows vetted carriers with transparent track records, allowing  them to make informed decisions over who handles their goods. Processing is  also carried out through digital bills of lading that are analyzed through AI  and biometrics, reducing the potential for human error during goods transfers,  while allowing operators to move onto their next job quickly and efficiently. 
Technology solutions quickly becoming the norm
Descartes Systems (TSX:DSG) (NASDAQ:DSGX), a logistics  solutions company, has also been busy revamping operations to address some of  the issues that now trouble the logistics industry. They're now in the process  of rolling out dedicated platforms that can help logistics companies overcome  current bottlenecks in the system. Their platforms include routing, mobile,  telematics, transportation management, customs and regulatory compliance,  global logistics network services, as well as broker and forwarding systems. 
Another clearcut set of technologies that can speed deliveries  and reduce overall costs are drones, robotics and automation. This year,  China's online retailer JD.com became the world's first company to make  commercial deliveries by fixed-wing drones, with Amazon and Alibaba promising  to roll out their own fleet in short order. 
That's why more traditional retailers such as office supply  giant Staples have recently announced that it would be collaborating with firms  like Vaughn, Ont.-based Drone Delivery Canada Corp (TSX.V:FLT) (OTC:TAKOF) to develop, implement and  commercialize a drone delivery service. Drone Delivery Canada is currently  developing their platform to offer drone delivery services that can help offset  rising fuel prices and bypass congested roadways. And while leading players in  the logistics space such as capacity solutions provider USA Truck Inc.  (NASDAQ:USAK) and temperature-sensitive truckload carrier Martin Transport,  Ltd. (NASDAQ:MRTN) have focused on providing logistics solutions, adopting the  latest iterations in digital innovations could potentially amplify their  efforts by several orders of magnitude.
While assessing the many technologies promising to transform  the logistics industry can be time-consuming, it's clear the future of global  supply chains is digitization, with its ability to provide a transparent  real-time data system for all stakeholders to track. But it's in real-time AI  optimization where digitized supply chains show their real potential. At the  moment, 1Shift is one platform that employs AI technology to allow for the  employment of smart real-time decision-making to save time and money, while  offering a key edge over competitors.
For more information on LiteLink Technologies Inc. (CSE:LLT), please visit Microsmallcap.com.
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