Where Beauty and Wellness are Being Significantly Disrupted by Cannabis

Cannabis has become the New Gold Rush of 2019.

Legalization in North America. Growing acceptance in the global community, as well as sizable interest from corporate America is quickly fueling a sizable boom.

Just took at the booming cannabis beauty market, for example.

“There is a great deal of room for innovation in his sector, and topicals and beauty products are expected to explode with legalization and the entry of major consumer packaged goods companies,” notes market research firm, The Brightfield Group.

In fact, thanks to cannabis, profit margins for concentrates and infused products in the sector are estimated at around 32% - significantly higher than those typically realized by alcohol, soft drinks, and cigarettes, according to the Marijuana Business Factbook.

Some of the top companies benefiting from the news are The Yield Growth Corporation (CSE:BOSS)(OTCQB:BOSQF), Estee Lauder Companies Inc. (NYSE:EL), Khiron Life Sciences Corp. (TSXV:KHRN)(OTC:KHRNF), Sephora USA Inc., a subsidiary of LVMH Moet Hennessey Louis Vuitton (OTC:LVMUY), and Canopy Rivers Inc. (TSXV:RIV)(OTC:CNPOF).

The Yield Growth Corporation’s (BOSS)(BOSQF) was successful in its application to get an International Nomenclature Cosmetic Ingredient (INCI) name assigned to the hemp root oil it manufactures with its patent pending extraction technology and uses in 150 of its cannabis and hemp-based beauty and wellness formulas.

The Personal Care Products Council (PCPC) assigned the INCI name "Cannabis Sativa Root Extract (and) Caprylic/Capric Triglyceride (and) Ricinus Communis (Castor) Seed Oil" to the hemp root oil manufactured by The Yield Growth Corp.

“We serve mainstream luxury consumers who seek sophisticated wellness products and we are now engaging with luxury retail stores about launching our products internationally,” says Yield Growth CEO Penny Green. “Having an assigned INCI name for our key ingredient Hemp Root Oil will make it easier for us to create international labels for our products as we roll out international expansion.”

For More Information on The Yield Growth Corporation, Click Here.

Estee Lauder (EL) is one of the biggest cosmetics companies to make the move into cannabis cosmetics, as well. In fact, its Origins company launched a face mask called, “Hello, Calm,” which is infused with cannabis sativa seed oil from hemp.

According to an Origins press release, the facial mask is infused with cannabis sativa seed oil, aka hempseed oil, rather than CBD oil. Hempseed, like CBD, is non-intoxicating. Origins claims that Hello, Calm “helps to soothe the mood and de-stress the senses.”

For More Information on Estee Lauder Companies Inc., Click Here.

Khiron Life Sciences Corporation (KHRN)(KHRNF) just signed multi-channel distribution agreement for its Kuida cosmeceutical brand with Fedco and Linio, two of the most prominent consumer distribution channels for wellness and beauty products in Colombia. 

In combination with the initial product launch through Farmatodo and Farmalisto, it is anticipated that the Kuida brand will now be made available in up to 78 retail locations and through the country's leading online portal for beauty products. Initially focused on distribution in Colombia, these agreements create potential for the Company to further expand distribution across other Latin America jurisdictions.

In addition, analysts at Canaccord Genuity note, “the company has a significant number of potential catalysts that should keep share price momentum going. Commercial sales of medical CBD products are expected in the early part of Q2, while a generous commercial THC quote toward mid-year could further validate Khiron’s distribution strategy. The passing of Mexican medical and recreational cannabis laws (likely in Q2) are also significant potential catalysts.”

For More Information on Khiron Life Sciences Corporation, Click Here.

Sephora USA Inc., a subsidiary of LVMH Moet Hennessey Louis Vuitton, introduced “High Beauty,” its first cannabis-infused cosmetic line. The line launched two new products called, High Expectations (a cannabis facial oil) and High Five (a cannabis facial moisturizer).

For More Information on Sephora USA Inc., Click Here.

Canopy Rivers Inc. (RIV)(CNPOF) is an investment and operating platform that pursues investment opportunities in the emerging global cannabis sector. It identifies strategic counterparties from around the world seeking financial and/or operating support including licensed producers, pharmaceutical formulators, brand developers and distributors, as well as consumer products and brands.

Canopy Rivers also just invested in High Beauty, the company behind cannabis beauty brand, High. The High brand includes skin products containing sativa seed oil in combination with plant oils and antioxidants.

“We have been actively pursuing opportunities in the health and beauty industry, guided by a growing consumer trend of brand new, innovative and functional beauty products. Enter high,” said Narbe Alexandrian, President of Canopy Rivers. “High has already captured mindshare and awareness of consumers – it has all the makings to continue to be a prominent brand in the cannabis-infused beauty market.”

For More Information on Canopy Rivers Inc., Click Here.

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Except for the historical information presented herein, matters discussed in this article contain forward-looking statements that are subject to certain risks and uncertainties that could cause actual results to differ materially from any future results, performance or achievements expressed or implied by such statements. Winning Media which has a partnership with www.MarijuanaStox.com is not registered with any financial or securities regulatory authority and does not provide nor claims to provide investment advice or recommendations to readers of this release.

For making specific investment decisions, readers should seek their own advice. Winning Media, which has a partnership with www.MarijuanaStox.com, is only compensated for its services in the form of cash-based compensation. Pursuant to an agreement between Winning Media (partners of MarijuanaStox.com) and The Yield Growth Corp, Winning Media has been paid four thousand dollars for advertising and marketing services for The Yield Growth Corp. We own ZERO shares of The Yield Growth Corp. Please click here for full disclaimer.

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