11:07 AM EST - The Yield Growth Corp. : Announced it is developing a unique selection of Urban Juve products exclusively for men. Featuring amber and tobacco—two ingredients with ancient origins—the new products under development include beard oil, hair gel, aftershave moisturizer, shaving cream, sex balm and four essential oil colognes. The demand for hemp grooming products for men is expanding. According to Forbes, $6.9 billion was spent in the U.S. on men’s grooming products last year, and men’s skin care product sales grew by 11%, making it the fastest growing segment of the skin care market. According to cannabis industry analysts The Brightfield Group, the hemp-CBD market may hit $22 billion by 2022.
“We have had great response from men using the Urban Juve products, which inspired us to formulate products specifically for men,” says Bhavna Solecki, Director of Product & Content at Urban Juve. “We incorporated amber and tobacco essential oils, not only for their luxe, masculine fragrance notes, but also for their Ayurvedic properties.” The Yield Growth Corp.
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