[ACCESSWIRE]
- Loblaw's and Sobeys, the largest grocery chains along with 7 Eleven, one of the largest convenience chains in Canada launching the New Age portfolio
- Búcha® Live Kombucha, Coco-Libre®, and Marley Mellow Mood® Relaxation drinks and Marley One Drop® Coffee portfolio rolling out throughout the country
DENVER, CO / ACCESSWIRE / July 13, 2017 / New Age Beverages Corporation (NASDAQ: NBEV) the Colorado-based Company that markets the brands Coco-Libre®, XingTea®, XingEnergy®, Aspen Pure® PH and Aspen Pure® Probiotic Water, Búcha® Live Kombucha, Marley One Drop® Coffee, and Marley Mellow Mood® Relaxation Drinks, today announced the expansion of the Company's portfolio throughout Canada with Loblaw Companies Limited and Sobeys Inc, the two largest grocery retailers in Canada, and 7 Eleven, one the leading convenience chains in Canada by volume, since its acquisition of selected Esso locations.
The new distribution with retailers in Canada includes four of Búcha® Live Kombucha's leading flavors including Raspberry Pomegranate*, Guava Mango*, Blood Orange, and Grapefruit Sage, five flavors of Coco-Libre® including Organic Coconut Water and Coconut Water with Pineapple, and Coconut Water with Protein in Chocolate, Vanilla, and Coffee variants. In addition to the Búcha® and Coco-Libre® expansion, the Marley franchise was also expanded with four flavors of Marley Mellow Mood® Relaxation Drinks including Peach, Bartlett Pear, Raspberry Lemonade, Honey Green Tea, and two flavors of Marley One Drop® Ready to Drink Premium Coffee including Chocolate Vanilla Swirl and Banana Split.
New Age Beverages Corporation acquired both Coco-Libre® and the Marley Beverage Company in the second quarter of 2017 and has been integrating the business over the past months to capture important immediate cost synergies and begin the expansion of the brands through its distribution and retail network. The Company has gained significant new commitments from retailers and distributors across its portfolio, and the expansion with three of the top retailers in Canada represents the first of that new distribution beginning to hit retailer's shelves.
Craig Thibodeau, President of Canada for New Age Beverages commented, "We are extremely pleased with the decision from Loblaw's, Sobey's and 7-11 to take a significant position with New Age Beverages and begin distribution of key brands in our portfolio. Coco-Libre®, Marley®, and Búcha® have great potential in the country with their organic and all natural positionings and category leading innovation. The Búcha® Live Kombucha consumer preferred flavors and shelf-stable innovation enables the brand to be distributed ambiently and to penetrate the convenience channel unlike other Kombuchas. Early sales have been outstanding, and we are expecting the same kind of performance from the Coco-Libre® and Marley® expansion."
About New Age Beverages Corporation (NASDAQ: NBEV)
New Age Beverages Corporation is a Colorado-based, leading all-natural tea and healthy functional beverage company that was founded in 2003. The Company competes in the fast growing healthy functional beverage segments including Ready to Drink (RTD) Tea, RTD Coffee, Kombucha, Energy Drinks, Relaxation Drinks, Coconut Waters and Functional Waters with the brands XingTea®, Marley One Drop®, Búcha® Live Kombucha, XingEnergy®, Marley Mellow Mood®, Coco-Libre®, and Aspen Pure® PH and Aspen Pure® Probiotic Water. The Company's brands are sold across all 50 states within the US and in more than 10 countries internationally across all channels via direct and store door distribution systems. The company operates the websites www.newagebev.us, www.newagehealth.us, www.mybucha.com, www.xingtea.com, www.aspenpure.com, www.drinkmarley.com, and www.cocolibre.com.
Safe Harbor Disclosure
This press release contains forward-looking statements that are made pursuant to the safe harbor provisions within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements are any statement reflecting management's current expectations regarding future results of operations, economic performance, financial condition and achievements of the Company including statements regarding New Age Beverage's expectation to see continued growth. The forward-looking statements are based on the assumption that operating performance and results will continue in line with historical results. Management believes these assumptions to be reasonable but there is no assurance that they will prove to be accurate. Forward-looking statements, specifically those concerning future performance are subject to certain risks and uncertainties, and actual results may differ materially. New Age Beverages competes in a rapidly growing and transforming industry, and other factors disclosed in the Company's filings with the Securities and Exchange Commission might affect the Company's operations. Unless required by applicable law, New Age Beverages undertakes no obligation to update or revise any forward-looking statements.
For investor inquiries about New Age Beverages Corporation please contact:
Amato and Partners, LLC
Investor Relations Counsel
[email protected]
Websites:
www.newagebev.us
www.newagehealth.us
www.mybucha.com
www.xingtea.com
www.cocolibre.com
www.aspenpure.com
www.drinkmarley.com
SOURCE: New Age Beverages Corporation
